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Get in touch with Florian Schnappauf or Christoph Bug if you would like to contribute to the podcast or share your feedback.

Discover how Veeva Commercial solutions enhance team collaboration and deliver seamless customer experiences with our connected suite of software, data, and services.

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Despite major advances in recent years, it is still too difficult for biopharma field teams to bring together all relevant information to serve HCPs. Florian Schnappauf and Rakesh Vashishta discuss whether the industry asks too much of its field teams, how we can avoid drowning in data, and the changing role of reps to orchestrators of the customer experience.

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